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Best Black Friday Online Deals (2021 Guide)

Best Black Friday Online Deals (2021 Guide)

January 11, 2024 by Giving Assistant Editorial Team

‘Tis the season for saving. The Black Friday online sale event is finally here!

Amid the layered challenges of this year, navigating the holidays safely and happily feels even more important. So why not make the most of it by getting the best bang for your buck?

Did you know many large retailers are offering Black Friday Online Deals this year? Also, that stores are starting their Black Friday sales earlier this year to make sure you have plenty of time for shipping and handling.

Here’s our list of top brands offering the best Black Friday deals for 2023.

Table of Contents

Top 31 Best Black Friday Online Deals

1. Walmart – “Deals for Days” 3-Day Black Friday Event

Walmart.com Black Fridays Deals homepage

Walmart is always looking to roll back prices, making name brands accessible to everyone, especially those on a tight budget. It should come as no surprise that they’re getting super discount heavy for Black Friday.

This year, Walmart will spread out its Black Friday savings from one single day to three events to bring customers “Black Friday Deals for Days.” This reinvented Black Friday experience will offer customers the retailer’s best prices of the season on the most sought-after items on 2023 holiday wish lists during three separate savings events across the month of November. Each savings event will begin online at Walmart.com and continue in Walmart stores.

And new this year, customers will have the option to pick up their online Black Friday order through Walmart’s contact-free curbside pickup service.

This year, Walmart is focusing on toys and games that will bring a smile to your child’s face. Not sure what to get? Walmart has announced the hottest toy trends for this upcoming season, including over 36 toys that were made to educate and entertain.

More Savings: Giving Assistant shoppers can find even more Walmart coupons for Black Friday savings, plus earn $10 cash back which you can easily donate to nonprofits. 

2. Jared – 50% Off Clearance Black Friday Deal

Jared shopping page

If you want to get something that will last, Jared is the perfect store to buy a precious gift that will become a precious memory. Whether you’re shopping for an engagement ring or something special for another occasion with your favorite person, Jared has a wide selection of stunning jewelry and watches fit for almost any budget.

Savings Tip: Jared is offering 50% off clearance items, which is just one of the deals coming your way this Black Friday.

Savings Tip: Giving Assistant shoppers can also scoop the best Jared coupons plus earn 4% cash back.

3. Indigo Books & Music – 25% Off Holiday Decor Black Friday Deal

Indigo Books Black Friday Sale

If you haven’t heard of Indigo Books & Music, you’re truly missing out! A Canadian based company that offers the best deals on books, music, and even home décor, Indigo is Canada’s largest books, gifts, and specialty toy retailer. This is the best place to check everyone off your list – and you can buy online and pick up in store.

Here are the Black Friday Deals:

After all, who doesn’t want to snuggle up on the couch with a blanket, warm mug of cocoa, and a good book this holiday season?

Savings Tip: Find the best Indigo Books & Music coupons and 10% cash back when you shop with Giving Assistant.

4. Kohl’s – Up to 80% Off Black Friday Sale Deals

Kohl’s in amazing price page

Kohl’s frequently offers a great selection of fashion, home goods, jewelry, and stocking stuffers for the whole family—all at amazing prices. Right now you save up to 80% on Men, Women’s, Kids, Home, Shoes & Accessories.

Savings Tip: Giving Assistant members can get 3% cash back plus find all the best Kohl’s coupons

5. Lowe’s – Up to 70% Off Smart Home Devices Black Friday Deals

Lowe’s deal of the day

Lowe’s is a favorite place to shop for gardening and home improvement needs. The chain also offers a fantastic selection of seasonal décor that are sure to get you and your family into the holiday spirit! 

Lowe’s is offering up to $500 off appliances, up to 70% smart home items, and so much more. We can’t wait to see what Black Friday deals they come out with this year.

Savings Tip: Giving Assistant shoppers can find all the best Lowe’s coupons and Black Friday Deals.

6. Best Buy – TV’s Under $500 Black Friday Deals

Best Buy limited time 24 month financing

With price matching and sales on already low prices, you know you’re getting one heck of a deal when you buy electronics or home appliances at Best Buy.

Savings Tip: By shopping Black Friday deals with Giving Assistant, you can snag Best Buy coupons and earn cash back.

7. The Home Depot – 30% Off Counter & Bar Stools Black Friday Deals

The Home Depot Sale on Barstools

During the pandemic, The Home Depot has been one of those companies that went above and beyond to ensure the safety of their customers. Offering curbside delivery, free home delivery on select purchases, and an easy-to-use online store, they are doing their best to keep you happy shopping from the comfort of your own home, especially as the holiday season approaches. 

The Home Depot is offering 30% off Counter and Barstools, 40% off select bath items, up to 30% off power tools, 30% off select bed and mattress items, and so much more. We can’t wait to see what else they’ve got in store for us this holiday season.

Savings Tip: Giving Assistant shoppers can also find the The Home Depot coupons

8. Urban Outfitters – 30% Off Clothes & Bedding Black Friday Deals

Urban Outfitters Sale page

Urban Outfitters offers clothing and lifestyle items with retro and modern personality. If you’re looking for something to satisfy that wildflower in your life, look no further than Urban Outfitters for the upcoming gift-giving season! 

The Urban Outfitters clearance section is overflowing with deals on clothing, home goods, books, and other treasures that are sure to make the perfect gift.

Savings Tip: You can find the latest Urban Outfitters coupons by shopping with Giving Assistant.

9. H&M – Up to 50% Off Women, Mens, Kids, Home Black Friday Sale Deals

HM Black Friday Deals homepage

H&M is another favorite clothing brand that offers everything from wardrobe staples to funky finishing pieces — everything for the fashionista in your life. Promising a list of Black Friday Deals to swoon for, H&M currently offers a jam-packed clearance section featuring items up to 50% off.

Savings Tip: Giving Assistant shoppers can find all the best H&M coupons plus 4% cash back for Black Friday savings.

10. Ballard Designs – 40% Off Black Friday Sale Deals

Ballard Designs Black Friday Sales

Shop the Early Black Friday event while supplies last. Black Friday starts NOW- Up to 40% Off Sitewide (Excludes Clearance).

Savings Tip: Shop Ballard Designs and get 3% cash back to keep or donate.

11. Boden USA – 15% Off Black Friday Sale Deals

Boden USA Black Friday Deal

15% off, plus free standard shipping and returns over $49. Selected items are excluded from this offer ( see exclusions for a full list).

Savings Tip: Get the best Boden promo codes and 7% cash back to keep or donate!

12. Target – Black Friday All November Sale Deals

Target get everything you need for Halloween page

One does not simply walk out of Target with just the item they went in for. Target is renowned for incredible prices and quality brands, making the splurging temptation all too real. They’re also offering some of the year’s best Black Friday deals all November long!

Whether you’re searching for the perfect stocking stuffer for your kids or your office’s Secret Santa, Target is the perfect place to find the perfect gift. 

Savings Tip: Shop and save even more for Black Friday when you find the latest Target coupons with Giving Assistant. 

13. ULTA – 25% Off The Body Shop Black Friday Sale Deals

ULTA sale page

ULTA is your one-stop-shop for top brand name beauty supplies. From foundations to facial cleansers, if the lovely human in your life loves makeup, you’re not going to want to miss out on all that ULTA has to offer this Black Friday Season. 

By shopping at ULTA, you can save up to 50% off your favorite beauty supplies plus free shipping on orders of $35 or more!  Now get 25% Off Everything from The Body Shop.

Savings Tip: Find the latest ULTA coupons and 2% cash back when you shop with Giving Assistant.

14. Costco – Black Friday Sale Deals

Costco best deal page

‘Tis the season for corporate parties and company outings! Become the life of the party by bringing your work family some amazing gifts without breaking the bank! Costco is one of the top bulk retailers in the country, which means you can get additional saving through discounts on top of wholesale prices! 

So, whether you’re stocking up on candy, toys, or even that new couch your partner has been dying for, you know you’re getting the best Black Friday deals at Costco.

Savings Tip: Shop with Giving Assistant to find the best Costco coupons

15. MVMT – Up to 40% Off Black Friday Sale Deals

MVMT Black Friday Sale

MVMT makes gifting easy. Find the perfect gift, sleekly packaged and ready to ship. MVMT watches will be appreciated for years to come. You’ll find classic designs and quality construction with styled minimalism. Give the gift of time, routine and sophistication all at a great price! Note: these watches have been featured in Forbes and Business Insider.


Savings Tip: Find the best MVMT coupon codes and earn 10% cash back to keep or donate.

16. Victoria’s Secret – Black Friday Sale Deals

Victoria’s Secret Best deal page

Why not slip into something a little more comfortable? Victoria’s Secret is one of our favorite brands for lingerie, perfume, beauty supplies, and activewear. This year, the real secret is that Victoria’s Secret is promising the “most epic black Friday ever”.

Savings Tip: Giving Assistant shoppers can find all the sweet and sexy deals for Black Friday, and save more with the latest Victoria’s Secret coupons.

17. American Eagle – Up to 50% Off Black Friday Sale Deals

American Eagle up to 25% off jean page

American Eagle has been a staple of American fashion since 1977. They’re always featuring the latest trends for boys, girls, men, and women of all ages. This Black Friday season, grab their new “mom jeans,” featuring a pair of denim with a stretch feature around the waistline for extra comfort, plus get 25% off jeans for men, women, and kids.

This is just the tip of the iceberg when it comes to seasonal savings. Head over to their clearance sections for up to 50% off various items.

Savings Tip: Find the latest American Eagle coupons when you shop with Giving Assistant and earn 4% cash back. 

18. Overstock – Up to 15% Off Home Decor Black Friday Sale Deals

Overstock home decor sale page

Overstock.com has been a go-to for the best deals on home goods big and small. The site offers a wide selection of top brands that fit within almost any budget, which never ceases to excite! 

This year, to celebrate their 15th anniversary, Overstock.com is offering up to 15% off on more items than you can imagine in nearly every department.

Savings Tip: Shop with Giving Assistant today to find the best Black Friday deals , get 4% cash back and Overstock promo codes.

19. JCPenney – Up to 40% Off Black Friday Sale Deals

JCPenney Black friday deal

JCPenney has been servicing America since 1902! The department store continues to offer the best and trendiest fashion, accessories, appliances, and beauty supplies. 

Check back soon to see what this retail giant has in store for Black Friday deals 2023!

Savings Tip: Giving Assistant shoppers can find JCPenney coupons and earn 6% cash back.

20. Macy’s – Up to 60% Off Black Friday Sale Deals

Macy’s lowest prices of the season page

Macy’s is another department store that’s been a staple for clothing and home goods for over 100 years. 

Offering a wide selection of name brand shoes, accessories, appliances, attire, jewelry, and more, you’ll definitely find what you need during Macy’s Black Friday sale, including up to 30% off select regularly-priced items.

Savings Tip: Find the latest Macy’s coupons and earn 5% cash back when shop with Giving Assistant.

21. Shark – Up to 20% Off Sitewide Black Friday Sale Deals

Shark Black Friday Sale

Shark is known for their elevated household cleaning machines, including upright vacuums, mops, steam cleaners, robot vacuums, and more. 

Black Friday Sale: Take 20% off sitewide on $150+ and 15% off sitewide on $100+

Although Shark is also known for their high-end prices, you can save big on all Shark products this Black Friday shopping season. 

Tip: Find the best Shark coupons to save even more when you shop with Giving Assistant.

22. EAZE – $20 Off First Order Black Friday Sale Deals

EAZE newest products and strains

Founded in 2014, Eaze is an online cannabis marketplace based in San Francisco, California that offers a wide range of medical and recreational cannabis products.

Black Friday Deal: Get $20 off your first order with Eaze!

What better way to say “I’m thinking of you” this holiday season than by getting them gifts that really make them feel good? This year, Eaze is offering a lot of great deals on snacks, muscle relaxers, teas, spritzers, and other medicinals.

Savings Tip: Giving Assistant shoppers can not only find the best Black Friday deals and Eaze promo codes, but also earn up to $15 cash back

23. EasyClosets.com – Up to 25% Off Black Friday Sale Deals

Easy Closets Black Friday Sale

In order to accommodate more working from home, homeschooling, and other virtual activities, it’s no secret that many households have had to rethink their current home setup. Not to mention, we all know someone in our lives who dreams of supreme closet organization. 

Black Friday Deal: Shop the EasyClosets & EasyGarage Home for the Holidays Sale today and Get Up to 25% Off! Use Code: HOLIDAYHOME

EasyClosets.com offers a multitude of organization products and accessories, such as hangars, dividers, shoe shelves, and more. If that isn’t enough to give you some gift ideas, EasyClosets.com also offers complete home and closet design consultations. This year, why not give the gift of organization? 

Giving Assistant shoppers can find the best Black Friday deals and the latest EasyClosets.com promo codes and 4% cash back to save even more. 

24. Dyson – Save $150 Black Friday Sale Deals

Dyson save up to $150 on select dyson technology page

Dyson is known for their high-quality and ultra-modern cleaning machines. But did you also know Dyson offers other home products, tools and small appliances? You can find hair care products and accessories, air treatment products, and lighting. Right now, you can score free shipping on all online purchases through Black Friday 2023. 

Black Friday deals: $150 off V10 Absolute + free tools + free shipping

Tip: Giving Assistant shoppers can save even more with the latest Dyson coupons and 4% cash back.

25. Not On the High Street – Black Friday Sale on Largest Selection of Christmas Decor

Not On the High Street fpr christmas gifts pick

From festive classic to unusual pieces, find your Christmas decorations at Notonthehighstreet.com. Looking for a personalized gift at the perfect price? Check out Not On the High Street. This online retailer is the self-proclaimed “home of thoughtful gifts” for a reason. Offering everything from clothing to candle sets to jewelry, you are sure to find a great gift for just about anyone here.

And beginning now through Black Friday 2023, Not On the High Street is offering free shipping (in the UK) on all Christmas gifts

Tip: Giving Assistant shoppers can find the best Not On the High Street coupons.

26. Mixbook.com – Up to 50% Off & BOGO Black Friday Sale Deals

Mixbook.com best deal page

Mixbook.com is another online retailer that offers a wide range of personalized gifts, including cards, photo books, calendars, home decor, and more. Mix it up this year and share the love with your family and friends by sending them a beautifully designed and customized holiday greeting card.

New Mixbook Customers Buy One Get One Free with Code: NEWBOGO20A

Savings Tip: Find the best Black Friday deals and Mixbook.com promo codes when you shop with Giving Assistant.

27. Tory Burch – Save Over $100 & Up to 40% Black Friday Sale Deals

Tory Burch Holiday Gift Guide

Say hello to beautiful handbags, shoes, clothing, and accessories, and at even more beautiful prices! Tory Burch has new markdowns—Up to 40% Off Tory Burch all your Tory Burch faves and Tory Sport must-haves!

Savings Tip: Shop Tory Burch and earn 9% cash back that you can keep or donate.

28. Straight Talk Wireless – No Contract, Free Shipping Black Friday Sale Deal

Straight Talk Wireless saving deal page

Friends and family are spending more time than ever Zooming, FaceTiming, and texting than ever before. One of this year’s top gift choices includes new phones and devices, and new phone plans with more coverage to keep things socially distant.

Straight Talk Wireless is not only offering deals on devices, but also an unlimited phone plan with up to 25GB of high-speed data for only $45.  

Tip: Giving Assistant shoppers can find the best Straight Talk Wireless coupons for Black Friday savings and more.

29. TracFone Wireless – Up to 25% Off Black Friday Sale Deals

TracFone Wireless best deal friday sale page

Looking to give the gift of wireless without a contract? Check out TracFone Wireless. With TracFone, you can get or give nationwide coverage and on the largest networks without contracts or unnecessary fees. 

Shop the Black Friday Sale and get 25% off phone + plan purchase when both are bought in a single transaction. Use CODE: NOV25

And that’s not all… TracFone Wireless is also offering some serious savings on the latest and greatest devices, including the Samsung Galaxy A10e, A01, and A20. 

Giving Assistant shoppers can also find the best Black Friday deals and TracFone Wireless coupons and 8% cash back.

30. Redbubble – Up to 10% Off Black Friday Sale Deals

Redbubble Holiday Stocking Stuffers

Shop unique gifts from artists around the world—but not just any art; weirdly-meaningful art! At Redbubble, you can search millions of designs on 70+ high-quality products. Redbubble is also a socially-responsible organization that invests in programs to offset all carbon emissions.

The best part? The money from your purchase goes directly into an artist’s pocket. So, you can feel good about knowing that all purchases directly impact the creative community! Sign up now and immediately get 10% off.

Savings tip: Find Redbubble coupon codes and earn 9% cash back that you can keep or donate.

31. Ninja Kitchen – Up to 20% off Sitewide Black Friday Sale Deals

Ninja Kitchen Black Friday Sale

Health food nut? Then keep an eye on NinjaKitchen for some delicious Black Friday 2023deals. NinjaKitchen offers a complete line of small kitchen appliances, including indoor grills, pressure cookers, blenders, food processors, and more. You can also find many small, compact appliances that work just as well as those in the kitchen of a five-star restaurant, but that fit pretty much anywhere.

Buy more, save more at Ninja Kitchen. This Black Friday get 20% off sitewide on orders of $150+, OR 15% off sitewide on orders of $100+!

Savings Tip: Find the best Ninja Kitchen promo codes and earn 6% cash back that you can keep or donate this holiday season.

Shop, Save and Give With More Black Friday Deals

Black Friday is traditionally the busiest shopping day of the year because people want to save as much money on products and services they need to buy. Don’t forget about Black Friday in July too! However, many shoppers are also looking for an easy way to give back to nonprofits of their choice this year.

Did you know that we have made online shopping and giving easier than ever?