In just two months since the launch of the Football For Good Giving Assistant, Adrian Peterson’s nationwide campaign Football For Good – which is dedicated to providing opportunities to at-risk youth – has found success in engaging supporters and raising funds.
As of Monday, Feb. 9, over 5,000 fans, friends, family, and supporters of Adrian Peterson have installed the Giving Assistant into their browsers, generating a total of $7,390 for Football For Good so far.
Using GlobalMojo’s unique technology, that $7,390 was generated by users doing absolutely nothing out of the ordinary; just making ordinary, once-in-a-while purchases online (Yeah- that easy). Learn more about the details of the technology here.
Overall, the Football For Good campaign has raised approximately $250,000 to benefit at-risk youth! As users continue to shop online with the Giving Assistant and invite their friends, the app will potentially raise $150,000 to $450,000 a year for Adrian’s cause.
Rallying support for the campaign hasn’t been difficult at all for popular Adrian, thanks to the power of social media. Throughout the last two months, he’s been engaging his 216,901 Twitter followers and 752,202 Facebook fans with shout-out videos, amazing prizes, and giveaways. (Thanks for your support Adrian!)
The first major prize was an all-expense paid trip for two to the Super Bowl. Every new user automatically received 100 entries to win the Super Bowl trip. Additional entries are earned when users invite their friends to download and use the app.
Lucky Giving Assistant users Andrew and Joseph from Southport, NC won the trip to the Super Bowl! Below is a photo of the two with our awesome CEO, Dan Todd, at the 2012 Super Bowl! We’re only slightly jealous over here…
Keyonne Campbell won an all-expense paid trip to the Pro Bowl in Honolulu, HI by getting the most friends to download the app.
Random prize winners include Alison Lewis, below, who won a trip to a Vikings game to meet Adrian.
Nathan Pease, Josiah Joseph, Lara Vukelich, and Kristen Porter all won signed jerseys and a case of Texas Tea, Adrian’s favorite drink; and Alexandra Polier won a pair of game worn shoes, signed by Adrian.
While the opportunity to win prizes has been successfully engaging and exciting his fans and followers, Adrian reminds them, “It was always in my heart to be able to give back if I was put in that position. With the Giving Assistant, everyone can give back… just by doing what they already do online every day.”
To install the Football For Good Giving Assistant – and be entered to win an all-expense paid, VIP trip to Los Angeles to visit the set of CSI: Miami and meet the cast – visit footballforgood.org.